PBD: The Fantastic Flying Books of Mr. Morris Lessmore

The Fantastic Flying Books of Mr. Morris Lessmore by William Joyce started out as animated short that eventually won an Academy Award for animation. Then it became a digitally based video book and was sold as an app - available here:
Then it became an amazing picturebook. But that isn't all - now there is an augmented reality app that transforms the hard cover version of the picturebook into an interactive book when you hold a wifi connected iPad or iPhone over the pages of the book. For me these versions are a game-changer, bringing new possibilities to the format of the picturebook. This format is always expanding in new and exciting ways and Joyce and Moonbot Studios have really pushed the envelope.


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